Burning
down the road
(by
Greil Marcus, August 1997)
Elvis
Presley remains a singer. Just below the surface of the popular
imagination, he remains a traveler. This is not the story
as it is currently reported.
Elvis
Presley, one will read everywhere on or about August 16, the
20th anniversary of his death at the sad age of 42, is an icon.
He is a hero to some and a joke to others. But more than anything
he is a symbol of-- And of what it hardly matters. |
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As critic
Simon Frith once wrote so tellingly of Presley's early recordings,
"Our joyous response to music is a response not to meanings but
to the making of meanings." Presley, he said, "dissolved the symbols
that had previously put adolescence together." (Much too narrow--I'd
say "Western identity" and leave it at that.) "He celebrated--more
sensually, more voluptuously than any other rock 'n' roll singer--the
act of symbol creation itself." Yes, one might want to say--one
might want to shout--but now it is as if it is the primacy of symbolism
itself that is being celebrated.
The discourse
of this symbology--the notion that an individual, a nation, or a
whole borderless society of pop culture can be represented (or replaced)
by a single Elvis-image--is barely interesting, if it is interesting
at all. Perhaps more than ever before, the words "Elvis Presley"
sell false memories, be they incarnated in dolls, key chains, T-shirts,
books, statuettes, television shows, or news reports of thousands
of fans from all over the world gathering at Graceland to walk in
the footsteps of a man who, all these things exist to make it seem,
lived mostly to be recalled as a martyr or a saint.
As interviewed
by TV reporters from dozens of nations, women and men still step
before the cameras and testify that, yes, it was in 1972, or perhaps
in 1975, in Cleveland or Baton Rouge, that they attended the first
or last or 17th Elvis concert of their lives, And I just got chills.
It was as if he was singing just to me.
But aside
from a few obligatory film clips from 1956 or 1957, there will be
no hint of what brought Elvis Presley, if not those who are now
speaking, to such places. It's in this sense that the memories are
false. They contain no sense of the remarkable journey of a young
man who took himself from the oblivion of poverty and scorn to the
oblivion of unconscionable fame, all by means of the way he sang
and looked and moved.
Rather
they reduce that journey to a fragment of speech as automatically
replicable and transferable as any of the Elvis souvenirs meant
to make the memory real, concrete: something one can touch. It's
strange; if Elvis Presley sang, looked, and moved like nobody else,
which he did, why are all the memories the same? But it is not strange.
This phrase is nothing more or less than people caught in a loop
of pure capitalism, where, within a certain society, a certain frame
of reference--a certain market--everything on sale sells everything
else. And this process can only proceed if history and fantasy are
excluded.
In the
case of Elvis Presley today, history means not the thousandth or
even the first telling of Elvis Presley's rise and fall. It means
an untold story: the still-emerging fragments of his old music as
he made it, abandoned it, or forgot it. History means the barely
contained teenage delight and lasciviousness of a 1955 Texas demo
of Joe Turner's "Shake, Rattle and Roll," little noticed when it
appeared 37 years after the fact on Elvis Presley: King of Rock
'n' Roll--The Complete 50's Masters; or the 15 amazing 1954-1956
live performances recently collected on Louisiana Hayride Archives,
Volume 1; or the 1968 backstage rehearsals on Ray Charles's "I've
Got a Woman" or Rufus Thomas's "Tiger Man"--the sound of a jailbreak--only
just issued on Elvis Presley Platinum: A Life in Music; or anyone's
choice of their like.
Here,
with the sound the singer makes unmediated by his own adulation,
either because in 1955 he does not yet believe in it or because
for a single day in 1968 he cannot trust it, the dissolution and
celebration of symbol creation Frith speaks of is completely present.
In this music you can hear the making of music as the making of
history: In a story that now seems preordained, you can hear incidents
in that story that did not have to turn out as they did, incidents
in the transformation of one man's personal culture into a world
culture.
As for
fantasy, that no longer means Elvis Presley as his fans, myself
included, have for so long presented him: as dreamer or hero. If
not preordained, that story long ago reached the limits of its ability
to tell anyone anything; as Isidore Isou, a Left Bank cafe prophet
who bore more than a passing resemblance to Presley, put it in about
1950, "Truths no longer interesting become lies." For Elvis Presley
today, real fantasy, fantasy that contains the engine of its own
imaginings, means Elvis Presley as a bad conscience.
In death,
Elvis Presley has become, for some, its angel ("I really thought
I'd be seeing Elvis soon," Bob Dylan said upon leaving the hospital
after his recent heart trouble)--and also its emissary, a rootless
wanderer cut off from place and time, an angel of death not merely
for certain individuals, but for the society he left behind.
"Tales
abound of close encounters with Cunanan in bars and discos and tony
dinner parties," the San Francisco Chronicle reported on July 23,
the day before the body of the killer of designer Gianni Versace
was found on a Miami houseboat. Andrew Cunanan had traced the map
of the country in a few short months, from California to Florida,
leaving his dead in Minnesota, Chicago, New Jersey, Miami Beach;
the paper was looking for the local angle. San Francisco gay men,
the Chronicle said, "expressed shock and distress at just how widely
known--and popular--the suspected killer appears to have been. 'Cunanan
is the "Patient Zero" of serial killers,' said the San Francisco
writer David Israels.
'Patient
Zero'" (the French airline steward who the late Randy Shilts, in
his book And the Band Played On, claimed first spread AIDS through
the American gay community) "was supposedly everywhere and connected
to everyone, and this guy was also everywhere and connected to everyone.
He's been more places than Elvis." Now, even taking into account
daughter Lisa Marie Presley's 1996 ads for Versace Jeans Couture,
one can dismiss this as a non sequitur--but I don't think it really
is. In the corners of the popular imagination to which the media
does not have ready access, Elvis Presley emerges precisely as a
brooding, wronged, unsatisfied, malevolent drifter, traveling like
Andrew Cunanan under different names and with different faces on
a highway that in any case no longer recognizes him.
This
is the real-life Presley who George Wallace, the former governor
of Alabama, now says offered to have Arthur Bremer, the would-be
assassin who left Wallace crippled for life, killed ("Of course
I told him to not to," Wallace says). And it is the spectral Elvis
captured most powerfully and most ambiguously in an art project
by Ned Rohr of Arizona: an untitled 1997 Elvis calendar.
Here,
month to month, in obsessively detailed photo collages and text,
is the drifter's account of an American wasteland. In every picture,
Elvis in a famous photo--a young Elvis reclining in bed, crawling
face-down across a stage, or greeting fans; an older Elvis, emoting
or just wearing a lei--is surrounded by members of indigenous tribes
from all across the world: Ainu, Arabs, Pygmies, Brazilian Amerindians,
Balinese.
They
are mostly silent, looking straight at the camera, which is to say
at whoever is paging through the calendar. The tableaux can be very
complex, as in April, where a young Elvis dances in front of a small,
1950s amplifier. Behind him is his original bassist, Bill Black,
but also an old, bearded man dressed in the desert rags of a Bedouin,
playing a stringed rectangular box. Behind the three of them is
a well-dressed crowd of curious African Americans; only Elvis looks
away.
He moves
on, through the year, mostly in the Southwest, but also in Missouri,
Maine, Las Vegas, and somewhere off Highway 61. Rohr's Elvis speaks
in his own queer voice: a voice no Elvis listener has heard before,
a voice that, weathered by its years in exile, is instantly credible.
"Motel-6," he says in January, "Battle Creek, Michigan... Desperation
drives me to another one of these places. The shoddiest I have ever
seen. Shod being rare in any quantity, at the 6er's, I am spellbound...
This 6 crumbles at the edges.
From
the rusted steel and corroded cement of the big outdoor stairwells
to the toilet that rocks a bit when mounted, wets the floor slightly
with each flushing." This is luxury on his road. Everything is breaking
down. The people he meets are consumed by powerlessness and a lust
for vengeance on enemies they cannot name. "Slot machines to the
horizon, well-oiled and warm," he reports in November. "They sound
like a Cadillac when you lose, like a beaten Chevy with the horn
stuck when you win."
It is
only his tone of resignation and bemusement that keeps the horn
being stuck for the whole year; his own anger flares up every time
he remembers who he used to be, remembers a show he once gave, a
song he once sang, the look in the eyes of a girl he once met. He
is in an America where everyone has already lost, where there is
almost no one worth killing.
As he
could be remembering from a time before anyone knew the name Elvis
Presley, he is in "the hostile, often pesky world of the uninsured,"
and only a fool can page through this 1997 and not feel judged.
Closing Ned Rohr's work, I imagined it being dropped from an airplane
by the thousands over Memphis on August 16, while some unseen sound
system pumped out that 1955 "Shake, Rattle and Roll," that 1968
"I've Got a Woman," and I wondered what would happen--how those
now gathered there would respond, what they would say.
I imagined
people smiling and dancing to the music, and throwing the calendars
away. After all, who starts a new calendar in August?
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